Novation (2007-2011)

A single vibrant red sphere positioned prominently within a sequence of identical white spheres, serving as a visual metaphor for the strategic evolution and growth of Novation.

The Story Novation became the largest group purchasing organization in the country while we told their visual story for almost a decade. In 2011, we helped rebrand Novation and extended their identity through print and digital media. The company is now Vizient and part of the nation’s largest healthcare improvement.

Conti

Modern outdoor pool deck featuring organized rows of lounge chairs and private cabanas framed by palm trees, set against the backdrop of a multi-story apartment building, showcasing luxury residential amenity design.

The Story We worked with Conti to rebrand their company including the redesign of a website, development of print collateral, digital assets, infographics, PowerPoint templates and videos. In addition, our team worked with a number of their real-estate properties on their internal marketing efforts and campaigns.

Pioneer Alumni Association

A premium faceted glass award featuring the engraved Pioneer Alumni Association logo and Outstanding Graduate Student Award 2023 text, professionally positioned atop a burgundy folder to signify academic and professional excellence.

The Story We welcomed the opportunity to rebrand the original Alumni group for Texas Woman’s University, where many on our team received their education. We developed logo identity, digital brand assets, website, email marketing templates, and newsletter while providing ongoing support for alumni outreach.

Good Day Farm

Four branded Good Day Farm mesh-back baseball caps displayed in a row, each accented with a prominent square patch.

The Story We helped propel rapid growth of GOOD DAY FARM and their high tech, high touch combination of cultivation and distribution. Our systematic, localized launch initiative combining brand development, website creation, social media, email and text campaign management engaged a loyal following across the South.

IBM Softlayer

A metallic cloud icon symbolizing IBM Softlayer infrastructure, seamlessly fused with a high-performance mechanical turbocharger emitting a powerful jet of flame against a minimalist black background.

The Story For three years, our team provided branding, digital, and production support for IBM Softlayer. Before becoming integrated under IBM Cloud and during transition, we developed graphic assets for global initiatives including landing pages, infographics, display banners, and email marketing campaigns.

AMI

A keynote speaker leads a strategic workshop for a group of corporate professionals gathered at tables in a bright, modern conference room.

The Story American Meetings, Inc. collaborates with top brands delivering meeting management through a five-point system that saves enterprises 20% or more on budgets. We reimagined their brand and value proposition, starting with a new website and redesigning their collateral and digital assets for growth.